Grammy-winning rapper Doja Cat has dropped her latest track, "Demons," igniting a fiery debate and drawing criticism due to the "satanic" imagery prominently featured in its music video.

The video boasts a cameo appearance by Christina Ricci, well-known for her role in the Addams Family. However, the predominant focus has been on the satanic theme of the video. In it, Doja Cat undergoes a transformation into a devilish figure, complete with menacing horns, glowing red eyes, and pitch-black, scaly skin.

The video's narrative follows Christina Ricci's character as she relocates her family to a new residence, only to discover that it's haunted by Doja Cat's devilish alter ego.

The release of "Demons" comes hot on the heels of criticism that Doja Cat received for her previous music video, "Paint The Town Red," released just the month before. In that video, she sings about being the devil and a 'demon lord' while riding an animated devil-horned creature. Notably, before that, she had released another devil-themed video with the song "Attention," featuring scenes of her nude and covered in blood.

All these songs serve as pre-released singles from her upcoming album, "Scarlet," scheduled for release on September 22.

Reactions to the "Demons" visuals have been starkly divided.

Some fans expressed discomfort with the satanic imagery, with one saying, "I like Doja and all, but I can't get behind this demonic shit she's doing." Another critic shared a similar sentiment, remarking, "I used to love Doja, but all the demonic shit she's pulling ain't ittttt."

On the flip side, some praised Doja Cat's artistry, noting that the video had a horror movie feel and a cinematic vibe.

The controversy surrounding "Demons" evokes memories of the backlash rapper Lil Nas X faced following the March 2021 release of his song "Call Me By Your Name," which featured comparable satanic imagery and themes.

Despite the backlash and mixed reactions, "Demons" seems to be garnering significant attention, amassing an impressive 1 million views on YouTube in its initial 14 hours of release.